Lavender Blockchain Dreams.
23 Jan 2020
Perfume and Essential Oils have been a part of our society for over 200,000 years, lavender being an essential part of the industry and making its introduction around 2500 years ago. While the uses back then were essentially the same agriculturally, the fragrant benefits of Lavender soon adapted its application for mass consumption and worldwide distribution, developing into the must-have product of today. Many know the fragrant benefits of Lavender and the symptomatic relief it can give when applied for certain ailments, it's the reliable and helpful application has helped many from such things as simply needing a better sleep, aches and pains, anxiety, migraines and many other. With its gentle ease and relaxing fragrance, lavender is one of the main natural fragrances that many prefer when choosing a scent, a subtle aroma bringing many of us a sense of calm and peacefulness that is sorely lacking in our high tech lives.
There are those that would sell counterfeit and fraudulent fragrances and oils, exploiting people and their love of lavender and while taking advantage of others. Many knowingly buy counterfeit and fake fragrances of any kind, taking risks with medical complications and even disfigurement not to mention poor quality fragrance and lack of medicinal purpose and its assistance in relieving those troubling ailments.
"You rarely see reactions to fragrances when they are high-end and made from high-quality ingredients such as essential oils," says Jeannette Graf, a dermatologist in Great Neck, New York. "Knockoffs are poorly made, cheap, and reactive. You don't have accountability with a knockoff. It could be made in someone's bathtub for all you know." Bad reactions, she says, range from a runny nose to redness and eczema.” More to the story here
Instead of achieving comfort and relief, those people now have different ailments to contend with, the most concerning problem, the toxins that have gone into creating a fake fragrance, illegal products unbound by our laws and safety requirements, no approvals have been met and no testing is ever done. Is it any wonder that most of these products do more harm than good, which is quite simply the complete opposite of a lavender flower purpose.
“Fragrance is absorbed by your body. It is a class of product that you ingest in some way," says Patrick Bamburak, director of forecasting and planning for Dior Perfumes in North America. "You want to go to a legitimate place where it should be bought." Counterfeit fragrances have not been subjected to the quality-control tests and research and development on which legitimate makers spend money and time. "When you wear a fake, the experience is a lot different," Bamburak adds. "It's either more concentrated and will be more strong or will have an alcoholic smell that won't last." And fakes have been found to contain contaminated alcohol, antifreeze, urine, and harmful bacteria.” More to the story here
Many are unknowingly purchasing these products, not only is it a waste of money but the health concerns surrounding their use is a growing problem within the industry. With packaging and online marketing targeting the trustful, there isn’t much to discern the original from a fake, until now.
VeriDoc Global developed and implemented immutable blockchain technology in several avenues allowing its supply chain technology to eliminate counterfeit and fake goods within any market giving Proof of Provenance and Traceability, eliminating all doubt of the fragrance and oils origins. The patented QR code blockchain solution involves embedding a QR code on an item with a unique digital hash inside the QR code. The hash holds a string of information that is then placed on the blockchain network for security, verification, and validation. Customizing the storage of necessary information on a blockchain network, an unchangeable and immutable technology.
Let’s take essential oil as an example for one of the many uses of high-grade lavender. The ability to see where your lavender was grown, processed, packaged, right down to transportation and arrival of goods. Tracking, traceability for product location assurances, with GPS time and location stamps optional with a change of state technology (CoS) for supplier transfers. Any information about the class and features of the product, all available at the click of an app.
And you can follow this link to go directly to the mainnet page without scanning the QR code.
Not only keeping us all safe from harmful reproductions but for those that toil within those lavender fields every day so that many of us have can have the opportunity to smell that sweet scent, for, without them, the products we know and love today would cease to exist.